About Us: Revolutionizing Trade Show Success
At LTO, we're on a mission to transform the way B2B companies approach trade shows and conferences. We believe in the power of face-to-face interactions to drive business growth, and we're here to help you maximize every opportunity.
Our Story
LTO was born from a powerful combination of tech innovation and deep industry experience. Our founder, Alison French, MBA, is not just an advocate for face-to-face interactions—she's a seasoned tech leader and CEO with over two decades of experience scaling businesses and driving revenue growth.
Alison's journey spans from building marketing teams for yacht brokerages to serving as a Co-Founder, CEO, and COO for several multi-million dollar tech startups. Her unique expertise lies in identifying market gaps and leveraging technology to create innovative solutions that drive business forward.
LTO Founder & CEO, Alison French
Throughout her career, Alison has consistently recognized the fundamental importance of in-person connections in an increasingly digital world. Her global experience, which includes hosting trade shows across North America, Europe, and Asia, has given her a unique perspective on how to blend cutting-edge technology with the irreplaceable value of face-to-face interactions.
As one of the few female CEOs and founders in the tech industry, Alison brings a fresh perspective to the B2B sales and marketing landscape. Her ability to balance digital innovation with personal strategies has been key to her success, and it's this approach that forms the foundation of LTO's mission.
With the creation of ShowScout, our AI-powered app, Alison continues to lead innovation, reimagining how B2B sales and marketing can thrive in a post-pandemic world. Her leadership in tech, combined with her passion for maximizing the potential of in-person events, positions LTO uniquely in the market to help businesses achieve unprecedented success in their trade show and conference strategies.
Our Mission
In today's rapidly evolving B2B landscape, we're reimagining how sales and marketing thrive. Our goal is simple: to help businesses maximize their ROI from trade shows and conferences through innovative solutions that blend cutting-edge technology with the irreplaceable value of human connections.
What We Offer
At the heart of our offerings is ShowScout, our AI-powered app designed to streamline the trade show experience for B2B sales teams. But we're more than just a tech company. We provide comprehensive strategies to help you:
Select the right trade shows for your business
Prepare effectively for each event
Maximize your impact on the show floor
Follow up strategically to turn connections into long-term relationships
Our approach combines data-driven insights with years of hands-on experience to ensure you're getting the most out of every event you attend.
The LTO Difference
What sets us apart is our deep understanding of both the tech world and the human element of business. We know that true success comes from balancing digital innovation with genuine personal connections. Whether you're exhibiting at a medical conference, sponsoring a community event, or navigating a bustling exhibit hall, we have the expertise to help you succeed.
Our Commitment
As a woman-led company in the tech industry, we're committed to fostering diversity and supporting other entrepreneurs, especially working mothers and military spouses. We understand the challenges of balancing a thriving career with family life, and we bring this perspective to all our client relationships.
Join Us in Revolutionizing Trade Show Success
Ready to take your trade show and conference strategy to the next level? Let's connect. Together, we can harness the power of in-person events to drive your business growth in ways you never thought possible.
Contact us today to learn how LTO and ShowScout can transform your approach to trade shows and conferences.